Seize the Day: Carpe diem is a phrase from a Latin poem by Horace (Odes 1.11). It is popularly translated as “seize the day.” An interpretation of the phrase might be an existential cautionary term, much like “eat, drink, travel, and be merry, for tomorrow we die,” emphasizing making the most current opportunities because life is short. Time is fleeting.

Carpe diem has been modified to CarpeDM to reflect an evolution in meaning that not only encompasses the idea of “seizing the day” but also adding the element of “Doing More ” (hence DM) in terms of giving back to the local community in which we operate. Travel is a great way to provide unique life-changing experiences while leveling the playing field for wealth distribution.  

Previously this was accomplished via our 3.3.3 program.  3% work hours are dedicated to volunteer programs, 3% to Community projects, and 3% to environmental initiatives. 
However, since the pandemic we had to rethink this program as we are starting again with a much smaller team, less resources and time, so we created the GOFAR Project, which encompasses the 3.3.3 but on a smaller scale yet will still encompass the core values of the CarpeDM Adventures & still thinking big.  Stay tuned as we show you how we are delivering on this initiative through our 3 P's of the GOF.A.R Project.

Planet - This refers to the need to protect the planet, its natural resources, and the environment for future generations. Which represents the Green head in the heart. All the elements that make up nature. This includes protecting forests, oceans represented by the Blue, Yellow for Sun and Energy, as well as reducing pollution and addressing climate change. It also involves protecting the health and well-being of people and communities, by ensuring access to clean water, air, and healthy food.

Participation - This refers to the need for people to participate in a better experience for all, it starts with you. The silhouette of Red.  We can all make a difference.  What are the full nature of your transactions? We will work hard this year to bring you "more better for you" and "good for you travel experiences" vs "just fun for you experiences".  Together we can ensure the programs we offer are made in a way that benefits everyone, and that the needs of the planet are taken into account.

Prosperity - This refers to the need to create sustainable economic systems that support the planet, people, and communities. The Yellow hand in the heart. This includes promoting sustainable business practices, such as reducing waste and carbon emissions, as well as supporting local businesses and economies. By creating economic systems that are in balance with the planet and support the well-being of people and communities, we can ensure a prosperous future for all.

  

C – Changing lives through authentic experiences & wealth distribution.
A – Aiming high, being accountable, expecting the best of ourselves, the community, and our travelers.
R – Re-directing, transforming, and transferring negative situations into the possibility
P – Protecting & respecting destinations for future generations.
E – Exploring, Inspiring, and teaching people why “Sustainability matters.”
D – Doing the best possible for our community, clients, and our personal.
M – More opportunities to grow and promote sustainability

Take the Travel Better pledge to join the movement and voice your commitment to responsible tourism:

I pledge to “Travel Better” by making a conscious effort to:
LIGHTEN the footprint of my travels
CONSERVE the wild places I explore
SUPPORT the people and communities I visit
RESPECT the wildlife I see
CELEBRATE cultures authentically and respectfully
ADVOCATE for sustainable tourism